This is my flagship diet. It enabled me to lose 28 kilos in 6 years and
keep it off for over 25 years. It's based on the principles of trusting
your body, following its lead, and gradually achieving your best weight.
If you've ever tried to lose weight, you'll know the Famine
. You've lost a few kilos, you're feeling good, you're
doing all the right things…when you suddenly stop losing weight and
you start feeling really hungry.
That's your Famine Reaction, a survival mechanism that protects you from
So what do you do about it?
If you're following a conventional weight loss program, you struggle on.
You resist your hunger, and you might do more exercise.
As a scientist with over 25 years of medical research experience, it's
now clear that the conventional approach exacerbates the Famine Reaction
and makes it even harder to lose weight.
The exciting news from medical research is that you can switch off the
Famine Reaction and lose weight more effectively.
By simply eating the types and amounts of mostly
nutritious foods that satisfy you. Sounds too good to be true, but having
lost 28 kilos and kept if off for over 20 years, and having seen others
experience similar success, I know it works.
The other ground breaking scientific concept I want to share with you is
your Fat Brake and how to use it to keep the weight off.
Just as your body has a Famine Reaction to protect you from losing
weight, it also has a Fat Brake that protects you from gaining weight.
For instance let's imagine you gain a kilo or two over the holidays. Your
Fat Brake then revs up your metabolic rate and cuts your appetite. So if
you simply follow your hunger signals you lose that excess weight
When you know how to tame your Famine Reaction and boost your Fat Brake
as I describe in The Don't Go Hungry Diet, you can lose weight and keep
it off with less effort than ever before.